Jeff Hirsch is the Founder and President of The Right Brain Studio in Studio City, California. He is an accomplished marketing innovator and highly skilled moderator. His business-building strategies and new product ideas have touched the vast majority of the U.S. population and generated hundreds of millions of dollars in revenues for prestigious consumer-oriented companies such as Pepsi, General Mills, Johnson & Johnson, Brown Forman, Harrah’s Entertainment, Dial, Pizza Hut, Taco Bell, Anheuser-Busch, Disney and many others.

His contagious enthusiasm isn’t limited to work. Jeff is an avid reader, cyclist, gym rat, filmgoer and music lover. You’ll find over 6,000 songs on his iPod ranging from Verdi and the Kinks to Count Basie and the Dandy Warhols and beyond. His rock band regularly plays in the Los Angeles area. Jeff is strongly committed to social responsibility, and currently serves on the Board of Directors for Enrichment Works, a non-profit organization working to inspire learning in Los Angeles schools through theater. He has volunteered his time for numerous other educationoriented initiatives and local community efforts.

Jeff started his career at DKG Advertising in New York City. He was subsequently recruited by one of his clients, Brown-Forman, to work in Brand Management. He then returned to the advertising business, joining Campbell.

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