The Business of Graphic Design: A Professional’s Handbook is the first and only comprehensive Canadian guide to maintaining a graphic design business. It covers professional business management as it applies to graphic design and the maintenance of a graphic design business. It provides an understanding of: the education of a graphic designer, how to work with clients, print and web technology principles and how to administer, market and staff a design consultancy.
The book is comprised of several sections by experts in their field. Best-selling author and lawyer Lesley Ellen Harris contributes the chapter, “Intellectual Property and Copyright.” Jean-Pierre Lacroix R.G.D., President of Shikatani Lacroix Brandesign, one of the largest design firms in Canada, contributes a chapter on consulting principles.
